Sandra García-Sanjuán is a Spanish businesswoman who has reinvented the way of consuming live music, a leader in the entertainment and show business industry. She is the co-founder of Starlite Group, where she serves as executive chairman of the boutique festival Starlite Occident, held in Marbella since 2012. She also chairs the Starlite Foundation, whose main event is the Starlite Gala, which she hosts every summer with Antonio Banderas. Her most recent project is the arrival of Starlite to Madrid with the Christmas by Starlite event. 

She is an expert in brand building and destination development, with music and artists as the driving force behind tourism. As president of Avory International Celebrity Access, Sandra continues to lead the world of booking celebrities and international artists for advertising campaigns, branding, and performances. She is also the founder of experiential retail Starlite Universe, and the audiovisual production company StarliteFilms, which produces documentaries and television programs.